EVERY FLAMEHAS A STORY.THIS IS OURS.
CALLE Grill & BBQ was born on a quiet street corner in Quezon City, with a single stainless-steel griller, a 100-year-old lola's BBQ sauce recipe, and a dream to bring authentic Pinoy barbecue to every table.
Four years, 40+ artisan products, and hundreds of happy franchisees later, we're still grilling the same way — slow, smoky, and with all the love of a Filipino family Sunday lunch.
WHAT MAKES CALLE DIFFERENT
Three pillars guide every decision we make — from the ingredients we source, to the franchise partners we onboard, to the communities we serve.
Authentic Recipes
Every sauce, marinade, and skewer is crafted from generations-old Filipino family recipes — no shortcuts, no artificial preservatives.
Premium Quality
FDA-registered facility, HACCP-compliant processes, and triple QC before every shipment. Your trust, our signature.
Serving Every Filipino
From home kitchens to 500+ franchised carts nationwide by 2027 — CALLE exists to make great BBQ accessible to everyone.
FROM STREET CORNER TO NATIONWIDE
The First Grill
Started as a humble turo-turo in Quezon City serving the now-legendary Original BBQ Sauce to neighbors.
Artisan Line Launch
Expanded into 8 premium bottled sauces and marinades, distributed across 200+ supermarkets in Luzon.
Franchise Program Born
Introduced the iconic CALLE BBQ Cart Franchise — empowering first-time entrepreneurs for only ₱99,000.
Nationwide Platform
Launched the CALLE Grill & BBQ Digital Business System — e-commerce + MLM marketer network + franchise dashboards in one.
Clear Vision
₱1B revenue by 2027 · 500 carts
Sharp Mission
Great BBQ for every Filipino
100% Halal-Ready
FDA-registered · HACCP-aligned
Family-First
Kapwa, Tiwala, at Serbisyo